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	<title>STRENGTH+Sole &#187; SportSetter</title>
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	<description>Where Sneakers Meet High Heels.</description>
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		<title>Hurts So Good</title>
		<link>http://www.strengthandsole.com/hurts-so-good/</link>
		<comments>http://www.strengthandsole.com/hurts-so-good/#comments</comments>
		<pubDate>Tue, 11 Mar 2014 00:32:39 +0000</pubDate>
		<dc:creator><![CDATA[Rachel]]></dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[ECA OBOW]]></category>
		<category><![CDATA[ECA World Fitness]]></category>
		<category><![CDATA[FITiST]]></category>
		<category><![CDATA[fitness]]></category>
		<category><![CDATA[fitspiration]]></category>
		<category><![CDATA[luckymag]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[NYC]]></category>
		<category><![CDATA[One Body One World]]></category>
		<category><![CDATA[Reebok RALLY]]></category>
		<category><![CDATA[SportSetter]]></category>

		<guid isPermaLink="false">http://www.strengthandsole.com/?p=3437</guid>
		<description><![CDATA[So, I cannot sit down.  This is not me being a totally Type A, over-committed New Yorker.  But, rather, I kinda can&#8217;t move my legs.  My quads, hamstrings and glutes are in shock from a 2-hour FITiST fitness mashup at]]></description>
				<content:encoded><![CDATA[<p>So, I cannot sit down.  This is <em>not</em> me being a totally Type A, over-committed New Yorker.  But, rather, I kinda can&#8217;t move my legs.  My quads, hamstrings and glutes are in shock from a 2-hour FITiST fitness mashup at yesterday&#8217;s ECA/OBOW event.  And, the following people are responsible, in order of appearance in front of our capri-clad group: Noah Neiman (Barry&#8217;s Bootcamp), Layla Luciano (SLT), Shay Kostabi (Flybarre), Natalie Uhling (NUFit) and Sadie Kurzban [((305)) Fitness].  Hello, delayed onset muscle soreness.  Thanks, guys.</p>
<p>Seriously, though, a few cool things seen &amp; heard over the weekend that I can&#8217;t wait to share with you:</p>
<p>1) There&#8217;s a new fitness app coming to town and it&#8217;s called <span style="color: #0000ff;"><a title="SportSetter" href="http://www.sportsetter.com/en-US/about" target="_blank"><span style="color: #0000ff;">SportSetter</span></a></span>.  You input data like where you live and work, what types of exercise you enjoy and your availability, and the app curates a highly-personalized fitness program, complete with 2-4 class passes at gyms and boutique studios per month.  You can also join forces with friends to make the experience more social, both online and off.   I&#8217;m interested to see how it differs from the other passport programs that we already know and love.  <span style="color: #0000ff;"><a title="SportSetter - iOS app" href="http://www.sportsetter.com/en-US" target="_blank"><span style="color: #0000ff;">Click here</span></a></span> to be notified when the app is ready for download!</p>
<p>2) Have you tried a <a title="FlyBoard" href="http://www.flyboard.it" target="_blank"><span style="color: #0000ff;"><span style="color: #0000ff;">FlyBoard</span></span></a>?  I hadn&#8217;t.  It looks like a skinny snowboard with edges that curve up toward the sky, born from the Italian BodyFly technique centered around postural alignment and balance.</p>
<p><a href="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0001.jpg"><img class="alignleft size-full wp-image-3447" alt="Strength-Sole-Fitness-NYC-Event_0001" src="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0001.jpg" width="600" height="451" /></a></p>
<p>More info and photos to come (I&#8217;m curious), but, judging from my first encounter, I could totally see it popping up at gyms and studios everywhere this year.  It&#8217;s strangely soothing.  And, maybe you&#8217;ll even find me on one of these in my apartment, while talking on the phone or answering emails.  Stationary standing desks are so 2013.</p>
<p>3) When you hear the name Reebok, you might think of fluorescent high tops or the super-sized fitness space on NYC&#8217;s Upper West Side.  Now, the brand is a publisher, too.  The first edition of <span style="color: #0000ff;"><a title="RALLY" href="http://rally.reebok.com/" target="_blank"><span style="color: #0000ff;">RALLY</span></a></span> (available as both a print book and e-mag, which you can download <span style="color: #0000ff;"><a title="Reebok RALLY e-mag" href="http://wpc.c31f.edgecastcdn.net/80C31F/cdn-large-rally/download/reebok_rally_issue_1_digital.pdf" target="_blank"><span style="color: #0000ff;">here</span></a></span>) was floating around the event, featuring fitness industry influencer profiles and stylishly sweaty action shots. Plus, of course, a few of those signature colorful, can&#8217;t-miss high tops.</p>
<p><a href="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0002.jpg"><img class="alignleft size-full wp-image-3446" alt="Strength-Sole-Fitness-NYC-Event_0002" src="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0002.jpg" width="600" height="387" /></a></p>
<p><a href="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0003.jpg"><img class="alignleft size-full wp-image-3445" alt="Strength-Sole-Fitness-NYC-Event_0003" src="http://www.strengthandsole.com/wp-content/uploads/2014/03/Strength-Sole-Fitness-NYC-Event_0003.jpg" width="600" height="387" /></a></p>
<p>High fives to readers Elyse and Liza for joining me.  Hope that you both had fun and here&#8217;s to more STRENGTH+Sole &#8220;socials&#8221; this year!</p>
<p><strong> Want to attend a STRENGTH+Sole event?  Comment below and I&#8217;ll add you to my list.</strong></p>
<p><em>Reebok RALLY images are property of the brand.</em></p>
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