One of the most powerful things about fitness is the way that it brings people together–long after the workout is done.  Whether you’re a hardcore runner, a cyclist, a climber…there are many others who share your obsession.  And, in addition to a workout buddy, you just might find a good friend.

On Friday night, Audrey and Diane, two of my 100-mile relay teammates, drove down from Vermont for a fun fall weekend in the city.  On the agenda: shopping, snacking on B-day Truffles at Momofuku Milk Bar, sipping Salty Dogs at Willow Road and cycling at SWERVE, the newest studio in the city, which opened yesterday.

Located on West 18th Street in the Flatiron, the exterior is reminiscent of SoulCycle, with colorful branded window vinyls.


The SWERVE concept is a team inspired ride, whether you come with friends or solo (both are encouraged). The bikes are brand new Schwinn, with the most amazing flat handles for position 2, separated into three teams: red, green and blue via overhead lighting.


Each bike is equipped with a monitor à la Flywheel and Revolve, but here, it’s synced to measure team performance, which is displayed via color-blocked bar charts on flatscreens. Go, team spirit. (SWERVE’s founders are college friends with finance backgrounds.) You can also check out your personal performance at the end of class via the ride summary that appears on your monitor.

Our instructor was Trisha, a blonde, braided Cali turned city girl. This was her fourth class in two days, but, we never would have known–she had great energy on and off the bike, plus a killer playlist.

After class, you can hit the juice bar with a selection of freshly blended smoothies, Chia Bars and cold-pressed juices from neighborhood favorite Liquiteria.


While SWERVE’s studio interior also looks like SoulCycle, bespoke details make it feel more luxe.


As a new Cory Vines ambassador, I was psyched to see SWERVE’s branded apparel collection includes the brand’s tops and tanks, plus some Nike favorites.



The SWERVE experience was fun. It definitely brings some additional energy to the city’s increasingly crowded cycling scene, And, girls, if you’re looking for eye candy, you can find it here…the studio was filled with cute finance boys on bikes!

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7 thoughts on “SWERVE & the City

  • November 10, 2013 at 8:11 PM

    Such a fun workout! And yummy PB smoothie.

    • November 11, 2013 at 9:16 AM


  • November 11, 2013 at 7:01 AM

    S&S gets the nod for fitness inspiration this week!
    Fun, filled with juicy details and great pics– your blog
    Is growing and, like you–getting STRONGER.
    LOVE the personal touch –Cory Vines workout
    clothing for guys/ gals is a great product line.

    • November 11, 2013 at 9:16 AM

      Thanks! Yes, great workout and great clothes!

  • November 11, 2013 at 8:45 AM

    Great post R – makes me want to try the class and reward myself with a momofuku bday cake truffle, forget the smoothie!!

    • November 11, 2013 at 9:15 AM

      Haha, yeah, those are pretty good, too!

  • Pingback: Spinning in Style | Big City Dreamer

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